1. Vision:
Beauty Queen aims to become the leading Vietnamese cosmetics brand, providing high-end, safe and effective beauty products for women, helping them to confidently shine and enjoy their radiant beauty.
2. Mission:
Products: Beauty Queen is committed to providing customers with high-quality beauty products, researched and developed based on advanced technology and safe, natural ingredients.
Service: Beauty Queen always strives to provide customers with a professional and dedicated shopping and customer care experience.
Community: Beauty Queen wants to build a community of women who love themselves, shine confidently and inspire each other.
3. Core Values:
Quality: Always prioritize product quality, ensuring safety and effectiveness for users.
Reliability: Build a reputable, transparent brand and always provide accurate information to customers.
Professionalism: Provide professional, dedicated and attentive customer care.
Innovation: Constantly innovate and develop to meet the ever-increasing needs of customers.
Inspiration: Inspire women to love themselves, shine confidently and pursue their dreams.
